https://evolvefunctionally.com/
KTD Creative led the rebranding of Evolve: Functional Nutrition and Movement, a North Carolina-based Pilates and wellness studio founded by Ashley Jarvis, a Registered Dietitian and Pilates Instructor with more than 15 years of experience. Evolve takes a holistic approach to wellness, combining personalized nutrition and movement to help clients sleep better, increase energy, and feel their best.
The engagement began with a new logo and brand identity, creating a fresh, energetic visual foundation that captures the philosophy behind Ashley’s approach. From there, KTD Creative scaled the identity into a comprehensive digital presence, including a new Squarespace website and social media assets, ensuring that every touchpoint communicates the same cohesive brand story.
Collaboration is central to our process. We worked closely with Ashley throughout the project, listening carefully to her vision, understanding her clients and business goals, and refining the brand together. The result is an identity that feels authentic to Evolve while giving the business a stronger, more professional platform for growth.
This project reflects KTD Creative’s expertise in branding, rebranding, website design, social media, and integrated marketing. We don’t view a logo as an isolated deliverable; we see it as the foundation of a brand that can be thoughtfully scaled across a company’s entire marketing ecosystem—from identity and website to social media and every customer-facing communication.
With more than 21 years of experience, KTD Creative brings strategic thinking, creative expertise, and close client collaboration to every engagement, helping organizations of all sizes build brands that are distinctive, cohesive, and designed to evolve.